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Recent Articles

What Digital Transformation Means for the B2B Sales Process

In the B2B world, the digital transformation is upon us.

How Filling The Financing Gap Increases Conversion Rates and Loyalty

Most B2B vendors are well aware that offering multiple financing options to their customers is crucial to sales and customer retention.To their...

How a B2B Customer Segmentation Model Based on Revenue Drives Sales

You’ve heard of the Pareto principle, right?In the world of sales, the Pareto principle — also called the 80/20 rule — says that roughly 80% of a...

Do You Have Accounts Receivable Problems, or Sales Opportunities?

As a growing B2B company, keeping close tabs on your DSO, DBT, and other A/R related metrics is crucial to staying cash flow positive — and keeping...

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