Credit Key Blog

Postcardmania improves AOV, Conversion Rates, and Cost Per Conversion

Written by Matthew Osborn | Jun 2, 2022 7:27:35 PM

PostcardMania doubles average order value, boosts
conversion and lowers cost per conversion.

PostcardMania is a marketing company with 94,562 clients nationwide. With two decades of expertise, the company’s 200+ marketing experts help small businesses target ideal prospects with highly effective postcard marketing campaigns and matching digital ads.

PostcardMania turned to Credit Key to provide B2B clients with instant financing and got a newsworthy bonus of its own.

Credit Key’s host of benefits, including in-cart financing, easy terms and robust credit lines, more than doubled clients’ average order value from $2030 to $4150. This 104% lift in AOV wasn’t the only enhancement.

By including Credit Key messaging on its landing page, PostcardMania also boosted conversion rates by 7.3% and improved cost-per-conversion by 9.7%. It was the right message at the right time to the right customers. And a powerful
partnership built to delight, transform and grow.

RESULTS:

104%

7.3%

9.7%

Increase in AOV Increase in conversion rate Improvement in
cost-per-conversion

 

Credit Key has been a great asset and my team is happy with the training and the early approvals. After a successful landing page test, we’ll also be including Credit Key messaging more often now that the conversion is proven to be higher.

- Chief Revenue Officer, PostcardMania